November 30th, 2007
This post may show me to be a complete troglodyte and technophobe, but one of my most important travel items remains my good old-fashioned pen and paper organizer. It’s not that I like being dependent on paper and pen - in fact, I have tried for years to get rid of it. I have found, […]
By Chris -- 2 comments
November 28th, 2007
I wrote in an earlier post about assumptions, and adjusting them for a new environment. One way to do that is to ask open-ended questions.
A good example is my check anecdote from before. As I noted, when looking to pay vendors or employees, Germans tend to think in terms of elecronic transfers. US businesspeople, […]
By Chris -- 0 comments
November 27th, 2007
A number of companies are coming out with carry-on luggage and bags with solar cells to charge laptops, cell phones and iPods. I don’t know about you, but my luggage doesn’t usually get to see the sun very much. My carry-on suitcase goes from the closet to the trunk and into the airplane and back. […]
By Jean Mercedes -- 0 comments
November 26th, 2007
So, in a fit of inspiration (or lack thereof), this Mistake Monday was going to be one of the oldest and most well-known in the world - the tale of the Chevy Nova. Problem is, it’s probably not true.
As the story goes, the management of General Motors made the fateful decision to introduce one of […]
By Chris -- 1 comment
November 26th, 2007
We’ve already posted a number of times on things you can buy for the international business person, and we’ll continue to do so throughout the month of December. Check back early and often for great gift ideas!In the meantime, check out our previous posts on everything from headphones to floss dispensers (I’m not kidding), and check tomorrow […]
By Chris -- 0 comments
November 24th, 2007
The Common Sense Advisory is a great resource for all things GILT (Globalization, Internationalization, Localization, Translation). Their marketing slogan, “Insight for all things global”, is perhaps a bit overstated, but they certainly provide a lot of independent information (much of it to everyone, some only for members) on the translation/localization market.
One of the things I […]
By Jean Mercedes -- 0 comments
November 23rd, 2007
On yesterday’s blog, I talked about GILT and international go-to-market strategies. To make things more complicated, the term “localization” is not only used to describe a market entry method but is also used more generically as a synonym for translation. This is especially true for software products where changing the product for a new market […]
By Jean Mercedes -- 0 comments
November 22nd, 2007
Generally speaking, there are four different go-to-market strategies for launching products internationally: with a global product that meets the needs of all markets, by changing the product to meet the needs of many international markets, by adapting the product to local market needs and by translating the product and/or documentation into the new market languages.
The […]
By Jean Mercedes -- 1 comment
November 21st, 2007
Assumptions are an interesting thing. On one hand, they are an important part of living efficiently - I assume that my car will start in the morning and most times it does, so I don’t waste a whole lot of time thinking about how I’m getting to work. Indeed, our entire existance as humans is […]
By Chris -- 6 comments
November 20th, 2007
Bill Bryson is my all-time favorite travel writer; no, he is my all time favorite writer. Born in Iowa, Mr. Bryson lived for many years in the UK and has travelled extensively. He has written books about travelling through the UK, the US, Europe, Africa and Australia. He has hiked the Appalachian Trail and written […]
By Jean Mercedes -- 0 comments
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