ShannonCherry over at Startup Spark noted that scientists have found a connection between novelty packaging/snappy logos and the area of the brain responsible for the “buy” impulse. That type of research is covering the biological/neurological aspects of spending money.
But are there cultural differences as to what and why people want to buy? Daniel Altman recently […]
The cheering, the whistling and the horn honking is almost over: the final game of the European Soccer Championships will be held tonight in Vienna (local time 8.45 pm). Soccer fans all over the world will tune in to see Germany battle Spain.
After living in Munich for over 20 years, the soccer bug has finally […]
Just a few days ago, I made a few snide comments about Lenovo, the Chinese company which has produced and sold the “IBM” ThinkPad (laptop) since 2005. So you can imagine my surprise when I read a well-written editorial about the positive effects of globalization on reducing poverty in the world and saw that it […]
InBev, one of the largest beer brewing companies in the world, is looking to take over Anheuser-Busch. (Refer to my previous post.) This acquisition is not just about market share or volume growth - InBev really wants to turn Budweiser Beer into a global brand.
Have they had a Bud lately?
InBev recently tried to take the […]
Raise your hands - how many people out there use an IBM ThinkPad? And how many more have used it in the past? The ThinkPad is one of the most popular brands in computer laptops, but how many people know the name of the Chinese company who has been making and selling the “IBM ThinkPad” […]
As if eating out in France wasn’t difficult enough, visitors need to be aware of an additional culinary peril: horse meat is coming back into style.
The high price of beef is the cause of the increase in horse meat sales; in France alone, sales are up 6% to 25,000 metric tons. (US consumption: 0.)
Besides France, […]
Anheuser-Busch, one of the largest beer brewing companies in the world, has been under pressure for a number of years and they are now faced with a take-over bid from InBev. (Given the poor taste of their main product, Budweiser, its amazing to me they didn’t bite the bullet years ago.)
A “Classic Tale” of international […]
And I thought airlines couldn’t come up with additional ways to discourage travelers from flying … How could I have doubted them!
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Tags: airline, fees
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Apparently I’m not the only one who doesn’t understand the airlines. Check out this post from Flyawaycafe for more on fees and the overall stupidity of the airlines. It seems the airlines have never really figured out what to do since the dissolution of the CAB back in the 1970s - since then, those which […]
While we’re on the subject of airfares, I have to comment about the latest, dumbest idea I’ve ever heard of in my entire life. Having grown up in the travel industry, I’ve grown up with the idea that the airlines do strange and incomprehensible things. The new nickel-and-dime-you-to-death strategy is the worst ever. In case […]
Doing business across cultures
Written by J. Christopher Erb [email], and Jean Mercedes [email] for b5media.
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