The euro is high, the US dollar is low. So what is else is new?
Earning euros and spending dollars is great right now - everything you buy in the US has a built-in discount of 30 to 40 percent. Earning dollars these days is not such a great thing.
And that is the challenge for multi-national […]
ShannonCherry over at Startup Spark noted that scientists have found a connection between novelty packaging/snappy logos and the area of the brain responsible for the “buy” impulse. That type of research is covering the biological/neurological aspects of spending money.
But are there cultural differences as to what and why people want to buy? Daniel Altman recently […]
Just a few days ago, I made a few snide comments about Lenovo, the Chinese company which has produced and sold the “IBM” ThinkPad (laptop) since 2005. So you can imagine my surprise when I read a well-written editorial about the positive effects of globalization on reducing poverty in the world and saw that it […]
InBev, one of the largest beer brewing companies in the world, is looking to take over Anheuser-Busch. (Refer to my previous post.) This acquisition is not just about market share or volume growth - InBev really wants to turn Budweiser Beer into a global brand.
Have they had a Bud lately?
InBev recently tried to take the […]
Wal-Mart is one of the largest companies in the world, so it did not surprise me when I read a short article in the Sueddeutsche Zeitung, a German newspaper, about speculation that Rob Walton, son of founder Sam Walton, may be passing the reins to his son-in-law, Gregory Penner. What did surprise me is that […]
Quick follow-up on a previous post about the price of gasoline in several countries around the world. There are two reasons why prices at the pump for this commodity vary so greatly around the world: taxes and subsidies.
In a post from January 2008, Pablo at www.triplepundit.com asks, What is the True Cost of Gasoline? The […]
Americans are creative. Hollywood and the entertainment industry aside, more patents are filed in the US than anywhere else.
Strangely enough, a number of these inventions never make it (far) outside of the country.
Twist-off bottlecaps
This is one of my favorite things to show visitors to the US - grab a bottle of beer and twist off […]
After outing myself as a die-hard Cheerios fan who schlepps boxes from the US to Germany (see previous post), I sent a message to General Mills, suggesting Germany as a new market for the product. Unfortunately, the reply was not positive:
Dear Ms. Mercedes,
Thank you for contacting General Mills regarding Cheerios.
Our US colleagues have transferred your […]
Yes, it was 10 years ago that the European Union introduced the Euro as a financial currency; paper money and coins followed in 2002.
Many Europeans are still critical of the new currency (some shops even still display prices both on Euro and in the old local currency) but financial experts all agree - the Euro […]
I travel a lot between the US and Europe and am always carrying things back and forth that cannot be purchased one place or the other. Previously, I listed a few items which I often carry from the US to Europe. Here is a short list of things I buy in Germany to bring to […]
Doing business across cultures
Written by J. Christopher Erb [email], and Jean Mercedes [email] for b5media.
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